DOLLAR OVER ONE US CENT HIGHER
The US green buck posted a much lower gain against the Australian dollar recently following a surge in US jobless rates November this year.
The 9.8 percent unemployment spike however managed to positively influence other major currencies to improve its standing overall, worldwide. Not good in the US home front but definitely better in other parts of the globe.
Meanwhile, Australia’s dollar boost is attracting good business as the AUD is slowly inching parity with the US green buck anytime soon. But the boost may just be scraping the bottom as more Australians are turning frugal, a behavior much noticeably upbeat last year, and more so, still felt in 2010. Until such a time that marked changes are felt, Australians seem to be going the frugal route for the long haul.
The last stretch of 2010 seems no different as the behavior never showed any signs of stoppage. But despite the economic tug-o-war, Australia seem to be experiencing a surge in ‘cash advance loans’ offerings. Normally, this is good news for struggling Australian workers provided that their spending is confined only to the essentials. But considering the Australian’s penchant for the good life, such temptations are really hard to pass.
The unmistakable guilty pleasure of purchasing modern gadgets widely sold and advertised over the world-wide web seem not helping at all. Trends chiefly influence the buying attitudes of people.Ultra-modern gadgets as the IPAD is in vogue and as such may bring havoc to an otherwise Australian frugal attitude. The younger generations and the yuppies seem to be the most affected in the overall demographics of Australia as curiosity for the IPAD is at its zenith.
Moreover, the older segment is sticking to its guns of planning and purchasing just the essentials. Will parental influence effect a change of heart for this segment i,e the younger generations/yuppies? For all it’s worth, that remains to be seen.

